Unlocking potential.
GOODBYE BURNOUT, HELLO IMPACT
Hey, I’m Fyfe!
I help business owners improve their mental fitness, so they can approach challenges with a positive rather than negative mindset and enjoy the process of getting to the next level.
Entrepreneurship is a full contact sport. From managing people and difficult relationships, being more productive, to finding more focus, and making better decisions, you are constantly in a battle with yourself and how you stay in a calm, focused mental state. I help you build new mental muscles so that you can navigate the increasing challenges of work and life with positive emotions like empathy, and calm clear-headed laser-focused action rather than through stress, overwhelm and old mental habits that no longer serve you
I’m a coach, facilitator, and small business-owner; my superpowers include: identifying blindspots, unlocking what is stopping you from reaching the next level, and helping you create positive momentum.
In order to achieve what you are truly capable of you will need to address things at the root level
While my clients may call me a jedi mind master, really I just love helping unlock new levels of possibilities by helping you use your biggest asset better. Your brain.
Fyfe is a PQ Pioneer (early adopter of Mental Fitness) and a Certified Professional Coactive Coach. He’s has 7 + years of experience owning and operating franchise businesses and has coached 90+ small businesses across North America.
I believe that small business owners power the world and innovation
I believe that our businesses are a reflection of our internal world
I believe we are capable of more than we know
I believe that we get better with age (like a fine wine or cheese)
I believe that we can create a life and world
I love working with inspiring, growth-seeking leaders and business owners that see their business as a vehicle for positive change for the future
I want to create an eco-system and community of these inspiring leaders that lead us into the emerging future with fun and flow rather than fear and negativity.
When I’m not coaching or learning about business or mental fitness, you’ll find me skiing, mountain biking, motorcycling, exploring and travelling. I love being out in the woods, reading, cooking and eating, doing wim hof breathing and cold plunges.
Core Values:
Exponential Impact:
Doing more with less, Force multipliers, How do we create more impact at less cost. We are capable of more, we just need to look differently to see how we can make a bigger impact that we wish to have.
Lead Differently: The next 20 years will look very different from the last 20 years. Disruption, change is coming at a fast rate. The models of business and leadership that got us to this point will have to change and iterate. I get excited about working with growth seeking individuals that are at the leading edge and innovating and creating a more positive future. These are the people taking the path less travelled, zagging when others zig. One way this shows up are the examples of people who are authentic and own it
Deep Connection: the world is connected more than ever before, yet people are more lonely, isolated and “disconnected.” Covid has revealed how fragile we are as social beings. We believe in creating stronger deeper connections with those around us. In doing so we build more trust, learn at an exponential rate and can accomplish so much more than on our own or through surface level relationships. At it’s essence, how do we leverage the digital age and create stronger, not weaker, relationships and connection that allows us to Lead differently, create exponential impact and generate the Giving flywheel momentum.
Giving Flywheel: Give back and create Borrowing Jim Collin’s flywheel concept I believe that generosity and giving creates a positive momentum and energy in the world. When we give without expectation, we inspire others to do the same. My goal is to launch a non-profit that
(Note that these are aspirational values, they are the backbone of this business and keep me in check. I in no way have mastered any of these values, yet they guide the decision making. They all are connected to one another and feed on each other.




We can help.
Increase your Leadership Capacity
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.
Dramatically reduce overwhelm and decision fatigue
There is so much noise and competing distractions in today’s world. Take back command of your mind and chart your own path forward.
Unlock your real latent potential
Only 20% of teams and individuals achieve their true potential because they are unable to see and address their blindspots that impact their performance, relationships and peace of mind